The role of artificial intelligence in cultural communication | Riyadh Monday Forum
In a move reflecting the growing awareness of the importance of modern technology, the King Abdulaziz Center for Cultural Communication, based in Riyadh, organized a prominent meeting as part of its "Cultural Communication Monday" series. This meeting focused on a vital and important topic: the role of artificial intelligence in cultural communication, under the title "Artificial Intelligence: A Channel for Cultural Convergence." The event featured a select group of experts and specialists in the fields of technology and digital transformation, who discussed how machines can contribute to building bridges of understanding between different cultures.
The historical context of technological development and digital transformation
Historically, technology was considered merely a set of inert tools designed to facilitate daily tasks and increase productivity. However, with the dawn of the Fourth Industrial Revolution, and specifically with the rapid advancements in machine learning and big data technologies, these tools have transformed into interactive platforms capable of understanding and analyzing human behavior. In Saudi Arabia, this trend aligns with the goals of Vision 2030, which positions digital transformation as a cornerstone for building a vibrant society and a thriving economy. Integrating technology into cultural dialogue is not a recent development; rather, it is an extension of ongoing efforts aimed at leveraging innovation to serve humanity.
Dimensions and importance of artificial intelligence in cultural communication
is evident artificial intelligence in cultural communication in its profound impact on multiple levels. Locally, it contributes to strengthening national identity and showcasing Saudi heritage in innovative and interactive ways. Regionally and internationally, it plays a pivotal role in breaking down geographical and cultural language barriers through instant translation and text analysis technologies, facilitating knowledge exchange and creating shared spaces for dialogue among the world's peoples. This anticipated impact makes technology a soft power capable of correcting misconceptions and spreading the values of peace and peaceful coexistence on an unprecedented global scale.
Challenges of algorithms and protecting cultural diversity
During the meeting, moderated by Dr. Essam Al-Qubaisi, a specialist in technical systems, digital transformation consultant Eng. Mohammed Mahnashi explained the mechanisms of these advanced technologies. He cautioned that manipulating and preparing data in specific ways could lead to biased results based on predetermined data. Mahnashi emphasized the critical need to preserve cultural diversity and protect local identities and values from being eroded by digital globalization, stressing that algorithms must be trained to be inclusive, fair, and representative of all perspectives.
Technology as a human medium to promote tolerance
For his part, Dr. Nayef Al-Ajlan, Professor of Artificial Intelligence at King Saud University, affirmed that these technologies have become an integral part of contemporary reality. He pointed to their effective role in breaking down language barriers and bridging the gap between peoples. Al-Ajlan added that these tools have become a human medium that promotes the values of tolerance and coexistence in the digital space. He also drew attention to the vital role that universities and the non-profit sector must play in contributing to the development of the civilizational and cultural aspects of these technologies, to ensure that they are directed towards serving and developing societies.
An economic engine and a pillar for the future
The meeting also addressed other strategic themes, most notably the role of search algorithms in enriching the cultural landscape and the applications of technology in the creative sectors. It was emphasized that these innovations represent an economic force and a key driver of development. Participants reviewed the ethical and societal challenges accompanying this rapid evolution, alongside the promising opportunities it offers for fostering innovation, supporting economic growth, and enabling comprehensive digital transformation across various sectors, thus ensuring a sustainable and prosperous future for generations to come.
