Details of the "Night of a Lifetime 2" initiative in Riyadh Season and the registration link
In a move reflecting the General Entertainment Authority’s commitment to combining joy with social responsibility, Advisor Turki bin Abdulmohsen Al-Sheikh, Chairman of the Board of Directors of the General Entertainment Authority (GEA), announced the launch of the second edition of the “Night of a Lifetime” initiative, which is scheduled to be held at the beginning of next February as part of the Riyadh Season events.
Details of the second edition of Laylat Al-Omar
The initiative, in its latest iteration, aims to organize a massive mass wedding ceremony for 1,000 brides and grooms (500 marriages), building on the success of its first edition. The ceremony, exclusively for men, will be held at one of the world-class venues within the Riyadh Season area, ensuring participants enjoy an exceptional night befitting the start of their married life.
Social and developmental dimensions of the initiative
The "Night of a Lifetime 2" initiative is more than just a wedding celebration; it carries profound social dimensions aligned with the goals of Saudi Vision 2030, particularly the Quality of Life Program and the strengthening of family bonds. This step aims to solidify the values of social solidarity among members of Saudi society and help young men and women begin their married lives with stability by alleviating the financial burdens and exorbitant costs that typically accompany weddings.
Mass weddings in Saudi Arabia and the Arab region are a commendable social legacy, as they directly contribute to facilitating marriage and reducing extravagance, thus directing the financial resources of newlyweds towards establishing a stable life instead of depleting them in one night.
Strategic partnerships and role integration
The Riyadh Season account confirmed that the event will see wide participation from its partners, including government entities, private sector companies, and the non-profit sector. This collaboration exemplifies a model of integrated roles across various sectors to serve the community and enhance sustainable humanitarian impact. The initiative aims to provide a comprehensive wedding experience, encompassing all arrangements, thus relieving young couples of the burden of logistical and financial preparations.
Registration link for the Night of a Lifetime 2 initiative
Riyadh Season has enabled those wishing to benefit from or support the initiative to register via the official link. The initiative has also opened the door for sponsors and partners to showcase their services and logos within the massive promotional campaign that will accompany the event across social media platforms and the main screens at the venue.
To register and view the terms and conditions, please visit the following link: Night of a Lifetime registration link .
This initiative comes to confirm that Riyadh Season is not just a global entertainment destination, but a comprehensive national platform that contributes to creating joy and supporting national unity through quality initiatives that address the needs of Saudi youth.
