Al-Manshiyya Ramadan Nights in Al-Ula: Heritage, Culture, and Giving
AlUla Governorate shines during the holy month of Ramadan with the "Al-Manshiyah Ramadan Nights" event, held in the historic Al-Manshiyah Market, offering a unique interactive community platform. Organized by the AlUla Volunteer Work Association in strategic partnership with the Royal Commission for AlUla Governorate, this event is part of a series of community programs aimed at enriching the holy month with activities that promote the spirit of giving and social solidarity. The event attracts a significant number of residents and visitors who come to enjoy the authentic Ramadan atmosphere.
AlUla: A global destination with an authentic local spirit
This event comes within the context of the significant transformation underway in AlUla Governorate, which has become a key focus of Saudi Arabia’s tourism and culture strategy under Vision 2030. The Royal Commission for AlUla is working to develop the region as a global destination for heritage, culture, and nature, with a primary focus on empowering the local community and engaging it in the development process. “Al-Manshiyah Ramadan Nights” is a prime example of this approach, as it is not merely an entertainment event, but a development initiative aimed at preserving cultural heritage and presenting it in a vibrant and contemporary way to visitors from around the world.
An integrated platform to support the local community
The event serves as an interactive community platform, bringing together traditional handicrafts and local food products. Participating craftswomen contribute through "skilled volunteering," showcasing works that reflect authentic local heritage. The event also supports the transfer of expertise to younger generations through training programs led by women with extensive practical experience in various fields. Dedicated sections are available for productive families to display and sell their diverse products, thus supporting their economic well-being by providing direct marketing opportunities within the event venue. Additionally, there are corners dedicated to Saudi coffee and storytelling sessions featuring tales of ancestors, reflecting the deep connection to the local community's cultural heritage.
An impact that transcends geographical boundaries
The impact of the “Al-Manshiyah Ramadan Nights” extends beyond the local level, enhancing AlUla’s position on the regional and international tourism map. Locally, the event strengthens social bonds and provides a recreational and cultural outlet for families during Ramadan. Nationally, it aligns with the goals of Vision 2030 in developing the non-profit sector and promoting a culture of volunteerism. Internationally, these nights offer visitors and tourists a unique and immersive experience, allowing them to experience Saudi hospitality and authentic Ramadan traditions firsthand, enriching their tourist experience and presenting a true picture of Saudi culture.
A variety of activities for all family members
The organizers ensured the event was inclusive of all age groups, featuring drawing and interactive games, as well as a special corner to encourage children to memorize the Holy Quran and reinforce religious values during the holy month. All of this takes place in a safe, educational, and entertaining environment aimed at developing skills, instilling the concept of volunteerism in young people, strengthening the culture of social solidarity, and empowering volunteers to use their skills to serve their community.
